Ad Delivery Frequency and Priority on Ad Chap

Many advertisers have been asking lately if they can get more traffic on countries of their liking.  We want to let you know that targeted ads are delivered on Ad Chap according to each ad’s performance.  There are several factors that are taken into consideration but generally, if an ad is not popular and users have low interest in an ad, that ad will be alloted a lower priority and be shown less.  Conversely, if an ad is performing well and there is greater interest in an ad, that ad will be given a higher priority and be shown more. This happens for every country and region.  So an ad targeted to USA will not compete with ads in Canada for example.  The ads for the USA will only compete against other ads in the USA.  Non-targeted ads and regional ads will also get traffic to the USA in this scenario but generally these ads will generally get less USA impressions than an ad targeted directly to the USA in this example.  Unless of course the targeted USA ad is performing very poorly.  The best way to help your ad get better performance is to test.  Try changing the wording in your ad title and description.  Try some A/B testing to compare performance of similar ads.  In this way you can see what is working and not working and make changes accordingly to create efficient well performing ads with better ROI.