Ad Content on Ad Chap
We would like to clarify with advertisers what type of advertising is specifically not permitted on the Ad Chap network. We have recently started working with facebook and participating in talks that strive to define and maintain standards for ads on the facebook and Ad Chap platforms. The goal is to maintain and improve the user experience on facebook applications and on facebook in general.
The types of ads that are expressly not permitted on Ad Chap are as follows (as taken from the facebook Platform Application Guidelines):
1. Adult content, including nudity, sexual terms and/or images of people in positions or activities that are excessively suggestive or sexual;
2. Obscene, defamatory, libelous, slanderous and/or unlawful content;
3. Content that infringes upon the rights of any third party, including copyright, trademark, privacy, publicity or other personal or proprietary right, or that is deceptive or fraudulent;
4. Sale of liquor, beer, wine, tobacco products, ammunition and/or firearms;
5. Gambling, including without limitation, any online casino, sports books, bingo or poker;
6. Inflammatory religious content;
7. Politically religious agendas and/or any known associations with hate, criminal and/or terrorist activities;
8. Political content that exploits political agendas or uses “hot button” political issues for commercial use regardless of whether the Developer has a political agenda;
9. Hate speech, whether directed at an individual or a group, and whether based upon the race, sex, creed, national origin, religious affiliation, marital status, sexual orientation or language of such individual or group;
10. Illegal activity and/or illegal contests, pyramid schemes or chain letters;
11. Content from uncertified pharmacies;
12. Sale or use of web cams or surveillance equipment for non-legitimate use; or
13. “Spam” or other advertising or marketing content that violates applicable laws, regulations or industry standards.
If you see ads on the Ad Chap network that disregards these guidelines, we would like to know about them. Please send us a screenshot of the ad and / or a copy of the ad text (send to support@adchap.com) We will assess them and if they are in fact infringing on the guidelines, we will remove them from the network.
These guidelines are applicable across the entire Ad Chap network whether on facebook, bebo, myspace or any other social network.
Thanks for your attention to this, keeping standards on ad content will help to ensure a positive user experience for everybody.
