New Ad Chap Platform and Interface Beta
We realize the importance for both publishers and advertisers to have the data they need to manage their campaigns successfully. We have been busy in development in order to improve Ad Chap reporting in several areas:
- Access. To date we have provided access to statistics and campaign management via the Ad Chap facebook and Bebo applications. This is great for working within a single platform but proved limited across multiple platforms. Our upcoming web based application will provide unified access and control of your campaigns across all networks (currently facebook, bebo, hi5 and myspace with more coming in the near future)
- Dashboard. Our new web analytics provides a much better overview of your campaigns
- Configurable time periods. More control over the data you want to see.
- Visual. Graphical representation of many data sets and statistics.
- Geographic data. Understand where your clicks and impressions are taking place in the world to maximize returns and ROI.
- Reach. Statistics on which networks your traffic or clicks are taking place on.
- Comparisons. Compare ads for advertisers and apps for publishers.
- Downloadable data. Download your data for your in-house data crunching
- Campaign management. Create, edit and manage your advertiser and publisher campaigns
We are excited about the new release and hope it will help all of our customers to understand their social networking and media campaigns better and make more money whether you are an advertiser or publisher.
We expect the beta version to be live in less than two weeks. If you would like to get early access to the new platform, let us know at support (at) adchap.com.


